Tag Archives: fan engagement

Partying at RockStar Motel with Andrew W.K. (or “The Power of Motivated Fans”)

In celebration of this week’s news that Andrew W.K. was — and then was not — going to be the US’s cultural ambassador to the Middle East, I thought I’d post a list of party tips that I learned from him at CMJ. Andrew W.K. joined a bunch of reps from RockStar Motel to talk […]

Merchin’ On Up: 5 Ways To Go “Beyond the Tour T-Shirt”

I have to admit that I’m not one for buying merch and here’s why: I’m broke and tour t-shirts never fit any girl properly. (Seriously, if your fanbase includes any females at all, please consider making a fitted, v-neck band shirt. Ladies will eat that shirt up.) My personal buying habits aside, I’ve seen how crazy […]

SOCIAL SHRED: 4 Tips For Memorable Online Campaigns

Yesterday, I bought the xx’s latest album, Coexist, in its limited edition deluxe vinyl version. Being a college kid, that was quite a big expense — in case you’re wondering, yes, it cost more than my weekly grocery budget — especially considering that I was only a casual fan of their first album. So why’d […]

Breaking Bands: Seven Social Media Tips from Girlilla Marketing

Last week, I was able to hear Ashley Mixen and Eileen Tilson of Girlilla Marketing speak about social media marketing and online content management. Girlilla Marketing is a Nashville-based strategic digital marketing agency that has created and implemented campaigns for Zac Brown’s Southern Ground Music and Food Festival, Sugarland, Lionel Richie, Ben Rector, and more. […]

Live Tweet: StageIt Insider’s View at Belmont University

Yesterday, I had the opportunity to hear Evan Lowenstein speak at Belmont University. You may know him as part of Evan and Jaron, the duo who sang that middle-school earworm “Crazy For This Girl,” (warning for gratuitous use of angsty Dawson’s Creek clips) but he actually came to campus to talk about StageIt, his online concert platform. If […]